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Bold Design Meets Law Firm Politics

Five ways to navigate cantankerous partners and build consensus around great design.

Whitepaper: Rethinking the Attorney Bio

How lawyer bios must evolve for an AI-enabled marketplace

A Different Way to Wrangle a Website Redesign

Feeling uneasy about your upcoming website redesign? If so, consider a pre-project planning phase.

Is AI Search Changing Legal Marketing?

What our client data reveals about site traffic, referrals, and AEO

The Most Dynamic Lawyer Photos. Ever.

Hard-learned tips for shooting striking photos of lawyers in action

AI Optimization Strategies for Law Firm Websites

A conversation with HubSpot’s Danny Tessler

Whitepaper: The Law Firm Website Redesign Workbook

15 questions to consider before redesigning a law firm website

Kill the Homepage Carousel. There's a Better Way.

A homepage with multiple messages may solve political problems, but...

Performance Is Your Brand

Your website’s speed and navigability shape how clients perceive your firm

AI Visibility and Attorney Bios

Why highly focused lawyer bios win in the age of ChatGPT

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