Robert Algeri to Discuss “Lead-Nurturing” Websites at the 2015 LMA Tech Conference in San Francisco
Robert Algeri, partner at Great Jakes, has been invited to speak at the 2015 Legal Marketing Technology Conference West on October 16. The topic of his presentation will be, "Lead Nurturing: A Case Study of Our Experience."
During a 10-minute "TED-like" talk, Robert will describe how his firm has woven lead-nurturing technologies and processes into his company’s business development process, and the rewards that have resulted. Robert will also explain how these technologies will likely transform the entire business of legal marketing, turning it from an art to a science.
During his presentation, he will share details on:
- Game-changing data that lead-nurturing technologies provide marketers
- Specifics on how his firm uses the advanced tracking data produced by lead-nurturing technologies
- An explanation of how law firms will use this technology and how it will change their business
- Challenges that legal marketers will need to address when implementing lead-nurturing websites