Daniel is responsible for shepherding clients and their projects, from early discovery through completion and launch. He believes that the success of any project lies in the details – so he’s known for being obsessive about getting every detail right.
Daniel has nearly a decade of experience as a producer for both marketing and web/mobile development projects. He’s worked with the likes of Macys.com, Alcon, Bausch + Lomb, Infor and the National Association of Broadcasters. In a previous life, Daniel was involved in the entertainment industry. His resume includes the Peabody Award-winning Court TV Original Movies department and the reality mega-hit The Apprentice.
Daniel’s professional passion is marketing strategy. He enjoys delving into the guts of a business, learning what’s made it successful and conceiving new tactics to help propel its growth. His media background gives him a keen understanding of audience segmentations and the proper approach for influencing them. As a side project, Daniel develops holistic content marketing campaign strategies.
True to his degree in Cinema, Daniel is an avid screenwriter. He has written two feature screenplays and is currently working on his third. He has also developed several shorts for New York-based independent film companies, and he was the script consultant for two short films that screened at the Cannes Film Festival.