On August 15, Great Jakes Partner Robert Algeri presented “Law Firm Websites: Trends and Essential Elements” to the St. Louis chapter of the Legal Marketing Association. The session, which had more than 90 registrants, focused on 15 trends and best practices that law firms should be aware of as they consider rebuilding their websites in 2024.

The following website trends were discussed during the session:

1. Privacy and disability compliance
2. How firms are highlighting their values and culture
3. Sharing personal information within attorney bios
4. More robust, feature-rich bios
5. Less bouncy bios that avoid visitors' “ping-ponging” around the website
6. The increased use of content teasing
7. Engaging interior pages
8. Robust site-search
9. Homepage design trends
10. Lean main-level navigation
11. The prevalence of animated affects
12. Graceful page transitions
13. The importance of speedy sites
14. Portrait photography trends
15. Core practices and service area buckets

To see a copy of the presentation, email us and we’ll arrange for one to be sent to you.