Great Jakes is excited to announce that the AVA Digital Awards has named the new Robinson+Cole website a Gold Winner! The site was designed and developed by Great Jakes.
ABOUT THE AVA DIGITAL AWARDS
The AVA Digital Awards recognizes outstanding achievement in digital communication. The competition is sponsored by the Association of Marketing and Communication Professionals, and its judges are industry professionals who look for work that exceeds a high standard of excellence and serves as a benchmark for the industry.
ABOUT THE PROJECT
Continuous Scroll Service, Industry, and Person Microsites
The firm’s bios were built with the latest iteration of Great Jakes’s signature “attorney microsite” technology. The new, “continuous scroll” microsite format allows the user to view the entire bio by scrolling, as opposed to clicking various tabs. This modern user experience is designed to increase discoverability and user engagement.
Dynamic Content Teasing
The website is built with “dynamic content teasing,” an award-winning feature that helps keep visitors engaged by suggesting relevant content. Teasers use a proprietary algorithm to suggest related content.
ADA Compliance
The website was designed and built to be compliant with the Americans with Disabilities Act (ADA). For example, the website has been optimized for screen-readers (used by blind people) and is fully navigable via keyboard (for people with motor disabilities).
Read more about the project here.
