Insights

The Most Marketable Law Firm Ever

Imagine this: A law firm that was built to be marketed

No-drama Web Design, Part 2

How to calm the egos, focus the firm — and design a site that is truly remarkable

No-drama Web Design, Part 1

A strategy-first approach will focus your firm and result in a website that truly stands out

The Evolution of the Law Firm Bio

An interview with Dion Algeri on the past (and future) of attorney bios

Never Redesign Your Brand Look. Evolve it.

When modernizing your logo and graphic identity, follow the lead of the biggest, best brands in the world

Portrait Photography for Law Firm Bios

An interview with Greg Lorfing, CEO of Gittings Global, on trends and best practices for lawyer headshots

SEO for Law Firm Bios

An interview with Joe Giovannoli on optimizing attorney bios for Google (and humans)

Want a Remarkable Attorney Bio? Start with Positioning.

Writing Impactful Law Firm Bios

An Interview with Deb Scaringi, Legal Marketing Expert and Bio-Writer Extraordinaire

Whitepaper: The Law Firm Website Design Guide

10 key strategies for building a striking website (that successfully develops business)